diff --git a/app/code/Magento/ImportExport/Block/Adminhtml/Export/Filter.php b/app/code/Magento/ImportExport/Block/Adminhtml/Export/Filter.php
index dc928b4c7942d..4f4ed9de03e43 100644
--- a/app/code/Magento/ImportExport/Block/Adminhtml/Export/Filter.php
+++ b/app/code/Magento/ImportExport/Block/Adminhtml/Export/Filter.php
@@ -250,7 +250,7 @@ protected function _getSelectHtmlWithValue(Attribute $attribute, $value)
             if ('' === $firstOption['value']) {
                 $options[key($options)]['label'] = '';
             } else {
-                array_unshift($options, ['value' => '', 'label' => '']);
+                array_unshift($options, ['value' => '', 'label' => __('-- Not Selected --')]);
             }
             $arguments = [
                 'name' => $this->getFilterElementName($attribute->getAttributeCode()),